Privacy Policy

Last updated: August 6, 2025
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This Privacy Policy describes how Poetry Spirits AG (“we”

“us”, or “our”) collects, uses, and shares your personal data when you visit or make a purchase from poetryspirits.com. We are committed to protecting your privacy and complying with applicable data protection laws, including GDPR (EU/UK) and CCPA (USA/California).

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1.⁠ ⁠ Who We Are
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Poetry Spirits AG

CHE‑150.019.373

Sennhofstrasse 86a

8125 Zollikerberg

Switzerland

Email: info@poetryspirits.com

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2.⁠ ⁠ What Personal Data We Collect

We collect the following types of personal data depending on how you interact with our website:
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a) When you browse our website:
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• IP address

•Browser & device information

•Pages visited

•Cookies & tracking data
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b) When you place an order (EU/UK via Shopify, US via Accelpay):
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• Full name

• Shipping & billing address

• Email address

• Phone number

• Payment details (via Shopify Payments, Stripe or Accelpay)
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c) When you sign up for our newsletter:
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• Email address

• Name (if provided)

• Consent timestampd) When you interact with our ads:

• Behavior & preferences

• Conversion data

• Interest-based data (used for targeting)

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3.⁠ ⁠ How We Use Your Data
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We use your data to:
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• Process and deliver orders

• Send order confirmations and shipping updates

• Provide customer service

• Send marketing emails (with your consent)

• Show personalized advertising on Meta, Google, etc.

• Analyze and improve website performance

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4.⁠ ⁠ Legal Basis for Processing (GDPR)
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We rely on the following legal bases:
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• Contract – to fulfill purchases

• Consent – for newsletters, cookies, and advertising

• Legitimate interest – to improve services and prevent abuse

• Legal obligation – for accounting and regulatory compliance

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5.⁠ ⁠ Sharing Your Information

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We only share your data with trusted third parties where necessary:

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Shopify - E-commerce platform - Canada/Global

accelpay - US order processing and fulfillment - USA

Stripe - Secure payments - Global

Klaviyo - Email marketing - Global

Meta - Advertising and retargeting - Global

Google - Advertising and analytics - global

Logistic partners - order delivery - global

We do not sell your personal data.

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6.⁠ ⁠ Cookies & Tracking TechnologiesWe use cookies and similar technologies for:
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• Website functionality

• Analytics (e.g. Google Analytics)

• Personalized advertising (e.g. Meta Pixel, Klaviyo tracking)
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You can manage your cookie preferences in your browser or via the cookie banner when visiting

our site.

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7.⁠ ⁠ Your Rights – EU & UK (GDPR)

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You have the right to:
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• Access your personal data

• Correct inaccurate data

• Request deletion of your data

• Restrict or object to processing

• Withdraw consent at any time

• Lodge a complaint with your local data protection authority

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To exercise your rights, contact us at: info@poetryspirits.com

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8.⁠ ⁠ Your Rights – California Residents (CCPA)

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If you live in California, you have the right to:

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• Know what personal data we collect and how we use it

• Request access to your data

• Request deletion of your data

• Opt-out of any sale of data (we do not sell data)
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You may submit your request via info@poetryspirits.com

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9.⁠ ⁠ Data Transfers & Safeguards

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We may transfer your data outside the EU/UK (e.g. to the USA). We ensure adequate protection through:

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• Standard Contractual Clauses (SCCs)

• Partner agreements & compliance audits

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10.⁠ ⁠ Data Retention

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We keep personal data only as long as necessary:

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• Order data: 7 years (legal requirement)

• Newsletter data: until you unsubscribe

• Analytics & cookie data: according to your consent preferences

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11.⁠ ⁠ Data Security

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We take data protection seriously and use:

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• SSL encryption

• Secure servers

• PCI-compliant payment processors

• Access controls & security protocols

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12.⁠ ⁠ Updates to This Policy

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We may update this policy as needed. Changes will be posted on this page with a new “Last

updated” date.

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13.⁠ ⁠ Contact

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If you have questions about your data or this policy, contact us:

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